Browse
Turquoise & Tradition: A Look Into Southwestern Jewelry
Jewelry & Fashion | PUBLISHED 05.13.25 | Yasmene Tyles

Step into the world of Southwestern artistry.
Southwestern jewelry is more than just a style. Its recognizable forms come from Native American tribes and traditions such as the Navajo, Zuni, Hopi, and Pueblo peoples. Jewelry making traditions are passed down through generations and as these techniques and designs continue to evolve, they stay connected to their origins.
While each tribe carries unique traditions, they tend to share elements that make Southwestern jewelry a recognizable art form. In many pieces, you will find similar colors and elements such as sterling silver, turquoise, coral, and intricate stone carvings.
Behind the Materials
At the heart of Southwestern jewelry and Native American jewelry is an admiration for natural materials. Each stone and metal carries a deeper meaning.
Turquoise:
Often considered the cornerstone of Southwestern jewelry, turquoise is a symbol of protection, healing, and connection to the earth. In some Native American cultures, it is linked to harvest and health. Its bold blue and green hues make it instantly recognizable when compared to other stones.
Coral:
The vibrant red color found in many pieces is associated with energy and strength. Coral is often found alongside turquoise pieces to add a layer of contrast in necklaces, earrings, and bracelets.
Sterling Silver:
First introduced in the mid-19th century, silver has become a staple in Southwestern design. Navajos learned silver-smithing from silversmiths. They initially used silver from Spanish and Mexican coins, until later they began using commercial sterling silver. Over time, each tribe developed unique techniques and styles, where they then went to add elements such as coral and turquoise.
Iconic Forms and Symbols
Southwestern jewelry includes many distinctive styles, each rich with history.
Squash Blossom Necklaces:
These dramatic pieces feature crescent-shaped najas and “squash blossom” beads. These necklaces are among the most iconic and recognizable forms of Southwestern jewelry. They often symbolize beauty, strength, and status.
Cuff Bracelets:
Wide, silver bands —frequently paired with turquoise or coral— are staples of Navajo jewelry. Many are often engraved with tribal patterns or hand-stamped.
Inlay Jewelry:
Known for its precision and color, inlay designs use small stone fragments to form elaborate designs and patterns. Inlay jewelry requires exceptional skill and patience, as each tiny stone must be shaped to fit alongside the others, sometimes forming more complex patterns.
Sunbursts and Animal Motifs:
In Southwestern jewelry, sunbursts often symbolize the sun’s power, abundance, and positive energy. Animal motifs represent spiritual guides and connections to the natural world.
B. Johnson Sterling Silver Turquoise Set Southwestern Motif Ultra Wide Cuff Bracelet | Item #447504
What Makes a Piece Collectible?
When evaluating Southwest jewelry for collectibility, several factors come into consideration:
Artist Signature or Hallmark:
Signed works by well-known artists tend to be more valuable and traceable. On many pieces, you will find initials, symbols, or full names to indicate the maker of the jewelry.
Material Quality:
Natural turquoise adds more than just beauty; it may add significant value. High-quality materials such as sterling silver, turquoise, and precious stones are essential to creating long-lasting, authentic pieces.
Craftsmanship:
Hand-made pieces, as opposed to mass-produced ones, are more desirable. Collectors often look for symmetry and clean construction. Silversmithing is itself a form of art. It involves cutting and polishing stones such as turquoise and coral. Patterns observed in the jewelry —whether from beads, silver, or stones— speak to the history passed down by Native Artists.
Provenance:
The story behind the piece is important. Knowing the origin and tribal affiliation can increase its worth and interest. Collectors often seek out pieces that have historic traces that connect the jewelry to broader artistry and tradition.
Condition:
Significant damage or missing elements may impact the value of a collectible, unless the piece is historically important. While items in good condition are generally worth more than items with damage, especially with silver and stones, minor imperfections may be signs of authentic, handcrafted pieces.
Southwestern jewelry stems from tradition, passed down from generation to generation, who share their techniques with the next. From vibrant turquoise to bold squash blossom necklaces, each piece contains a deeper meaning and legacy.
Whether you’re just beginning your collection or adding to your existing one, each work of art invites you to celebrate beauty with meaning.